Show Notes

The EL Baby Book

BabyBook-01For months I searched for the perfect baby book for Brady before he was born. I wanted something simple, fresh and easy to complete (knowing I would have my hands full with my first baby). I never found anything that felt quite right and ended up purchasing something I wasn’t totally in love with. I’ve redone that thing twice trying to get it right.

2013 Shay CochraneSo, last year, when I was pregnant with Caroline and Tyler, I knew that if I wanted to be able to document their unique stories, I was going to have to create something totally from scratch. And the EL Baby Book was born.

EmilyLeySpringStock1528On April 15 at 10am EST you can purchase yours. Quantities are limited and many of our retailers will be carrying these as well. I designed the Baby Book to be gender neutral with sweet colors in all shades throughout and a beautiful mint green cover. Inside, you’ll find places for photos (we even noted what size photos to use just to make it even easier!), and prompts for you to use to enter sweet details (one of my favorite parts – I love having these to guide me and inspire new thoughts and memories – it makes for a very robust and complete baby book). Each Baby Book is priced at $62.


One of my favorite details about the EL Baby Book is that it’s binder style so you can slip pages you need and / or don’t need in and out. Later this year, I’ll be designing adoption and “journey to baby” (infertility) pages to be sold separately. Stay tuned for those!

2013 Shay Cochrane

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Here are a few details:
•  Size: 11 x 11.5 
•  Bound album style (3 rings) 
•  Textured cover with gold foil 
•  Gold foil detailing on every page 
•  64 pages (32 pages front and back) 
•  Packaged in white + gold keepsake box bearing the words “The Story of You”
•  Pages include: 
      •  Mommy & Daddy’s story 
      •  Mommy’s pregnancy 
      •  About your Mommy 
      •  About your Daddy 
      •  Friends and Family 
      •  Celebrating the anticipation (showers) 
      •  Before you arrived 
      •  A letter to baby 
      •  Our predictions for you 
      •  Welcome to the world 
      •  Announcing your arrival 
      •  Tiny hands and tiny feet 
      •  Your birth story 
      •  Coming home 
      •  Your new home / nursery 
      •  The world when you were born 
      •  Growing and growing 
      •  Your firsts 
      •  Your favorite things 
      •  Funny things you’ve said 
      •  Our favorite memories 
      •  Holidays and celebrations 
      •  Months 1 – 12 (page per month) 
      •  1st – 5th birthday (page per year) 
      •  Extra photo / open pages

Images by Shay Cochrane Photography



Wednesday, April 15, 10am EST: 2015 Collection LAUNCH at

Wednesday, April 29, 10am EST: 2015-2016 Simplified Planner covers – REVEALED on Instagram at @EmilyLey

Wednesday, May 6, 10am EST: 2015-2016 Simplified Planner LAUNCH at (Academic Daily Edition and 17 Month Weekly Edition)

Wednesday, September 9, 10am EST: 2016 Simplified Planner LAUNCH at (Calendar Year Daily Edition)

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